Shearman & Sterling advised Welltok in its agreement to be acquired by Virgin Pulse. In addition to providing Virgin Pulse clients with comprehensive data, analytics and multi-channel communications capabilities, this transaction will accelerate the company’s ability to serve substantially more clients, consumers, patients and members across the full healthcare continuum—employers, health systems, health plans (commercial, Medicare Advantage, Managed Medicaid), and pharmacies/pharmacy benefit managers. The transaction is expected to close next month, subject to completion of all necessary regulatory approvals and satisfaction of all closing conditions under the agreement.
Welltok is a consumer activation company and a leader in data analytics-based targeting and multi-channel outreach solutions. The company can predict with up to 90 percent accuracy people's needs and their likelihood to take action and engage them with integrated multi-channel outreach to maximize results. By delivering personalized content and resources, Welltok ensures more individuals take critical actions like scheduling an annual check-up, selecting insurance coverage or refilling medications.
The Shearman & Sterling team below included associate Daniella Villatoro (New York–Compensation, Governance & ERISA).