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News May 06, 2016

An Interview With the General Counsel and Chief Privacy Officer at Rocket Fuel

JoAnn Covington, Sr. Vice President, General Counsel and Chief Privacy Officer at Rocket Fuel, Inc. looks at privacy concerns in the advertising technology space. Topics discussed during this podcast include the rapid-fire speed of ad auctions, truly understanding tracking data and navigating the grey area between information which is not traditionally personal data but not completely anonymous either.

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