Jump to...
Partner James Webber (London-Antitrust) authored an article for The In-House Lawyer that looks at some of the issues that online advertising markets raise for antitrust agencies and how these issues have been considered to date.
As online advertising continues its rapid growth, online ad revenues become an ever more important opportunity (and/or threat) for many Technology, Media and Telecommunications businesses. How these growing markets are treated by antitrust agencies can be critical to strategy — either in terms of M&A or defending business models from the actions of other market participants.
View full article, Antitrust Treatment of Online Advertising Markets