Shearman & Sterling advised pan-European private equity fund EMZ Partners on the financing of the acquisition of a significant minority share in celebrate company, a leading European online distributor of personalized stationery and photo products.

Under the roof of celebrate company, 350 employees are developing and producing digital services and stationery products in four different offices in Germany. The rapidly growing group’s origins lie in the market-leading brand «kartenmacherei» which was founded in 2010 and continues to be the company’s core brand.

EMZ is a leading European investment firm with offices in Paris and Munich. The firm focuses on medium-sized companies and offers flexible capital solutions in strong partnership with founders, family shareholders and managers. EMZ is majority-owned by its own employees and has a base of European institutional investors. The current fund has a volume of more than 1.0 billion euros and its investment size ranges from 10 to 150 million euros.

The Shearman & Sterling finance team already advised EMZ Partners on the financing of an investment in Ankerkraut in September 2020.

The Team